The leading technology investor in B2B distribution

Backed by B2B distribution's largest enterprises in the $8 Trillion industry.

10+

of the largest B2B Distributors as LPs

$125+ Billion

Aggregate Revenue from Strategic Enterprises and LPs

$100+ Million

Capital Commitments

A different kind of investor.

Applico Capital brings together strategic partners and entrepreneurs to accelerate
growth and create value at tremendous scale

Innovators Summit

September 15-17, 2025

Austin, TX

Applico co-hosts the Innovators Summit with the NAW, the preeminent industry association for wholesale distribution. We bring the best and brightest tech innovators to meet 100 c-suite execs at forward-thinking B2B distributors.