The leading technology investor in B2B distribution
Backed by B2B distribution's largest enterprises to solve big problems and unlock new opportunities, in the $8 Trillion B2B Distribution industry.
10+
of the largest B2B Distributors
$125+ Billion
Aggregate Revenue from Strategic Enterprises and LPs
$25+ Million
Under Management
A different kind of investor.
Applico Capital brings together strategic partners and entrepreneurs to accelerate
growth and create value at tremendous scale
Innovators Summit
September 15-17, 2025
Austin, TX
Applico co-hosts the Innovators Summit with the NAW, the preeminent industry association for wholesale distribution. We bring the best and brightest tech innovators to meet 100 c-suite execs at forward-thinking B2B distributors.